Written fore FLARE‘s 9-5 series.
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What is it about festivals that you love so much? If you’re going to a festival for the first time, it can be completely life-changing to step into an environment that doesn’t have the same amount of rules as general life. I think you discover things in yourself that you didn’t know you had until you actually free yourself up from the everyday grind.
You and your husband started Bestival in 2004—what was the impetus? There weren’t many festivals then in the UK. We felt like there was a gap in the market for events—boutique-y type of festivals. I owned a bar at the time and I’m very good at organizing, and Rob’s great at booking talent, so it just felt like the next thing that we should be doing. There was never a big plan to turn it into what it is now. We just thought, “Let’s throw a festival and see where we get to.”
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Ishani Nath 